About Us


World class sauna design expertise


The land of Saunas

Saunas in Finnish tradition from Divine Saunas

Our Values

Customer first: When running a business, there are always a lot of decisions to make, and a lot of the factors affecting those decisions often seem to be opposing each other. We find that these decisions get easier when we ask a simple question: what would the customer want?

Honesty & Integrity: Finns are very honest people, sometimes to a fault (life would be easier if we didn't find even white lies difficult!). Integrity is an extension of honesty over long period of time. We think twice before promising something, because we don't go back on our word.

Commitment to quality: For us, quality means doing things right. In order to stick to our long term goal of advancing the Finnish/Nordic sauna culture in the US, we can't make big compromises for small short term savings. We accept the fact that quality has its price, and are ready to look farther into the future. That goes for both customer service and the quality of the products.

Vision & Mission

Our Vision is simple: we believe that the people in United States would have better lives with more saunas. Our Mission is to further that goal by offering you the right products and a great long term customer experience.

What you can expect from us

We will provide you with the best sauna products, design services and support. We believe that great businesses should be built on long term customer relationships, and we're here to serve you. If you have any questions, you can give me (Jaakko) a call at 888-554-4332!